Internal Clients, Culture and Catastrophe Oh My!

Internal Clients, Culture and Catastrophe Oh My!

We love it when the research we do for our clients applies to more than just that one client. And we really love it when we can use that research to help people we haven’t even met yet (maybe that’s you!), because we believe that stronger businesses make for a...
Avoid the Pitfalls of Going Global

Avoid the Pitfalls of Going Global

I watch my client’s team interact, supporting each other’s ideas, as they come to an agreement on what they feel is THE thing their company does best. They’re far more animated than they were when they walked in. Far more comfortable. They’re getting excited about the...
Business Flatlined? Your Market Position is the Culprit

Business Flatlined? Your Market Position is the Culprit

Nothing feels worse than realizing your business has flatlined. Looking at numbers like that pretty much makes your heart want to do the same. Most often when businesses come to us for this reason (or because their marketing isn’t working the way they want it to),...
Your Business Just Hit a Plateau, Now What?

Your Business Just Hit a Plateau, Now What?

So, things were going along fairly well in your business, until now. You’ve hit the dreaded plateau and sales have flatlined. You can’t quite put your finger on what the problem is, but you’re pretty sure it’s the marketing. And you might just be right. But it might...