Focus Groups Can Help Your Business

Focus Groups Can Help Your Business

When you want accurate information quickly for your marketing strategy, a focus group is your best bet. Why? Because a focus group, when selected properly, is a targeted group of individuals that best represent the clients of a business. These people are brought...
How to Create Powerful Facebook Ads

How to Create Powerful Facebook Ads

We all know that Facebook has millions of users. Among those users are businesses trying to get noticed…just like you! So, how do you stand out and get the results you really want? Aside from engaging content, powerful ads can really help boost your business’ presence...
Buyer personas and what they mean for your marketing

Buyer personas and what they mean for your marketing

Having an amazing product or service isn’t enough to really get word out about your business.  Really knowing your market is what makes a good product great- knowing what makes them tick is how you get them to buy. Buyer personas aren’t a new thing but they sure are...