“I know where I want my business
to go, I just don’t know how to get there.”

Sound familiar? You need BottomLine.

Your are an innovator who sees the world differently. Where others fear change, you embrace it. When others say impossible,
You say watch me.

The initial spark has never extinguished. You are as committed to your company’s higher purpose today as you were when you began, and you are proud of the impact your business has made. (As you should be!)

But just because your company is highly capable doesn’t mean your audience knows what you do to improve their life, and that translates into lost sales. You spend plenty of time eyeing your competitors, wondering how they’re putting the pieces together for their next growth stage. You see them succeeding and feel like you’re stalling.

There’s a reason for that. You don’t have a perfect road map for your business, but you do know your perfect destination.

Ready to learn how to stay ahead of the curve?

Our whitepaper “6 Future Trends That Will Affect Your Business” is a great place to learn more about the next phase of business evolution.

Leading the Evolution

Do you know what your customers really want?

Do you know what your customers really want?

The building block of any marketing plan is knowing your customer. It’s virtually impossible to craft a marketing plan of any kind without visualizing someone who would not only use your product or service, but who wants your product or service. Anyone who...

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A Return to the Customer Based World

A Return to the Customer Based World

Brands are supposed to make people’s lives easier or better in some way. But sometimes brands do things that just make people downright cranky. If you’re a gamer, you’ve probably heard about the fallout from the release of Fallout ‘76. The backlash in the...

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Boosting Business with Thought Leadership

Boosting Business with Thought Leadership

If you don’t have a clear stance on something, then you stand for nothing. (Yup! We’ll take that stance.) In business, that’s deadly. Seriously, when was the last time you bought something that had wishy-washy marketing? That’s the stuff that doesn’t even...

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Bottomline

Punch Above Your Weight Class With UNDRCARD Boxing Studio

UNDRCARD boxing studio is taking Calgary by storm. By utilizing a mix of traditional boxing techniqu..

15 Minutes with Whipcord’s Ryan Johnson

Ryan Johnson is the President and CEO of Whipcord, a data storage, cloud and colocation services com..

Evolutionary Leaders Stories – Sweet Pure Honey and Health Redesigned

All businesses start with some kind of spark, the idea that you can fill a gap that isn’t being fi..

Evolutionary Leaders Stories – CapGemini & Chata.AI

BottomLine’s Founder, Lisa Genovese, is fascinated by companies that are working on the cutting ed..